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Neutrogena

217k

Overall social media reach

6085

Total engagements

2.8%

Engagement rate

(225% above industry standard)

Influencer

Marketing

We teamed up with Neutrogena to launch their fall skincare products in the Canadian market.  We coordinated a campaign with a group of 17 micro-influencers (spanning 5 provinces!), which allowed them to promote their products to a highly niche audience.

With an engagement rate 225% above the industry standard, it’s clear that authentic and personalized branded posts resonate strongly with their target audience.  Even for big brands like Neutrogena and Aveeno, working on smaller, super-targeted campaigns is a key way to stand out amongst all the noise.

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